Neville Brody - Face

David Carson - Raygun

He created nre boundries in mag publishing in the is 6 issue magazine. He igored the usual convential layout, with headlines, cloums and boxs. Using layout more freeley and not sticking to the usual grid. Creating more of an abstract and choatic look. The magazine was often unreadable, but visually more interesting. A more visual rather than litarar mag.

His unconvenial style of the magazine soon led onto other aspects of design such as album covers. His unusal style of layout could be inspiration for my work. I could not use the usual grid layout and work more freely with my designs.

Evaluation

i feel that i have learn't alot more on how to interprate what is being asked in the project. I think that some artists/designers, will influence my work and my decisions more than others. I was particulary interesting in the Carson and Brody work and feel that these two designers plus other designers who work in a similar way could influence me the most. I will continue to look at other artists and will refere back to the ones looked at here. I think now i have a good starting point for my project and have some ideas on were to start.

Futurist Typography

Similar to David Carson's work for RayGun. The layout is a rebel of the graphic grid. It bends to rules to create great imagery from text. This is similar to my booklet that i want to create. Open negative space with bold black text. The text is placed in such a way that it looks like ascii in a way. It's breaks the rules intrpduced by the grid.

The way the text lets alot of space, giving it a very free look is something that i would like to explore in my own work. I feel that the layout is more of a fine art direction rather than a graphic layout.

Posy Simmonds

I feel he creates brilliant characters with his unqiue style of drawing. As with Edward Tufte she creates an atmosphere, which makes you feel engaged in the image. I like the rushed but neat look to the drawing.

Edward Tufte

His illustrations are very mysterious and sinistar. His characters seem to be up to no good, and he keeps this throughout his images. I feel they are very imagintive and orginal. I feel his drawings have a sense of wit about them, inwhich the mood and atmosphere he creates. They have a surristist look about them.

Paul Davis - Us & Them

I like the unorthodox style of drawing and layout. It seems that he understands the grid and page layout, but creats a more 'random' and interesting range of page. I like the free hand type, the rough rushed look works nice with the style of drawing.

The composition of the line serves to connect the areas of emphasis in the image, giving the eye pathway from one main focal point to another. The page as a whole has not really got good balance, with more areas with negative space, i feel this creates more visual tension, relating to the 'title us and them' this 'tension' gets that across.

Designers Republic

I particulary like the work for Supergrass. ' In it for the money ' cover. I like the reflective image with a mixture of natural and urban form and photograpic images. The simple black and white works better for me in contrast to the chris ware comic. The way all the shape is construcuted together then reflected, creates really powerfull results.

The piece I feel is very stable and has direction. It reads well, the type situated at the top surrounded by the negative space is in good proportion to the reflected image. I feel that the reflected image creates great pattern, and it just simulates sensation of motion. The high contrast tends to have more apparant qualties, more abstract from a photographic image to a graphic image, therefore more interesting to the viewer.

Chris Ware

I feel this comic rythmically flows through. There are alot of award angles and non harmonic colours. But by sticky to these 'rules' each page is similar to the other. I don't really like these as much as the other peices. In relation to El Lissitsky, I feel it is more free and open, more user friendly, were as this is like a mess.

In this page inparticular, it is visually uncomfortable. There is no rhythem or harmony. I feel there is too much contrast in colour from the dark greyish areas to the varibrant colour. I feel there is too much point which makes it dull. I feel that it has no direction there is no 'starting point' for the eye. I feel that this is because there are too many geometric shapes. I feel there is very little balance due to the lack of hegative space.

I feel that all this combined creates a busy chotic mood. An illustraion of thoughts, very surreal. This may be what Chris Ware was trying to achieve, if this is so then he has visually achieved what he wanted to do, but i just don't like it.

El Lissitsky - 2 Squares

Keeps the Squence and structure by the similar colour, shape and strucuture to each page. Gradually changing position and strcuture. This reminds me of page layout, using the grid. He obviously understands and uses the grid wisely. Similar to page layout techniques used in the image making project. I like the way the squares seem to float with the amout of negative space. The negative space becoming just as important as the positive space.

I feel this may inspire me use negative space more to my advantage rather than a space that has to be filled. I feel that it is important to find the right balance as El Lissitsky does. And make each page blend and flow into each other.

Saul Bass

Used a variety of styles of work. I liked the Squence titles he created for films. They set the mood for the film or like mininariatives which preper the viewer. They are almost like a shortened down version of the films. Almost like a trailer or preview.

Some of his squences such as the one ofr vertigo, put you in a trans and are hypnotioc, very abstract. They are very smooth and cool as each squence blends in and out of each other. Very stinct and noticable.I feel that i can take inspriation from his work. I feel the whole aspect of the title squences, preparing the viewer and setting the mood, can be used in my work some way.

My favourite squenece is Ocean Eleven. Like most squences it flows and is very smooth. The music and graphics move in harmony. The type is colourful and playful, something that is not a feature in alot of his squences. It's a kind of broadway, city nightlife font, whichs works well with the black background.